In 2018, 10KA stepped into its first official stage at Medellín Fashion, Colombia’s most important design showcase. We arrived not only with products, but with a vision: fashion as identity, attitude, and rebellion. Long before NFTs, avatars or digital twins, we were already building identity you could wear.

From the very beginning, 10KA refused to follow the traditional path. While many brands focused purely on aesthetics, we were creating attitude — shoes with personality, sneakers that made statements, and designs that spoke louder than trends. At Medellín Fashion, we didn’t come to blend in. We came to leave a mark

We weren’t alone in this journey. Medellín Fashion became our first battlefield as a team designers, artists, and creators working together to turn ideas into identity. Every pair of shoes, every customized sneaker, every detail in our stand came from hands that believed in the vision long before the world did. This is where our community truly started.

Medellín Fashion 2018 was more than an event for us it was the moment 10KA proved that identity has a place in fashion. We weren’t building a brand for everyone. We were building a movement for those who choose to stand out, to own their story, and to wear who they are.

With real people, that same energy would lead us into the Metaverse, digital identity, NFTs, and the future of fashion. But it all began here with real people, real work, and real attitude.